RoofRay
RoofRay is a mashup – mixing of sets of data from different sources into a simple, intuitive and compelling online tool. It makes domestic solar energy planning easier.
Simple, intuitive, useful
When Google released their Google Maps API in 2005, giving programmers the keys to the software, there was an explosion in the mashup world. Suddenly real estate mashups were combining location and property information, and public transport mashups told customers whether their train, bus, tram was running on time. These days, the map-based mashup has become commonplace. RoofRay uses the same concept but goes further. RoofRay combines Google Maps; national weather statistics for cloud cover, sunny days, temperature; and an online database of state-by-state incentives and rebates for the installation of renewable energy sources, to help people understand the potential of solar power at their place.
“Solar shopping shouldn’t be so confusing. We believe in good stewardship of our planet but the economics must make sense for meaningful success.”
Visitors to roofray.com can literally sketch a solar system on their roof, and get an on-the-spot estimate of installation costs, cost savings and their future break-even point. RoofRay is what a web 2.0 site should be – simple, intuitive and useful. It makes it easier for people and organizations to go from considering solar energy to acting on it. And, it exemplifies the mixing of two of the most powerful drivers in business innovation – the rise of the digital channel and the seismic shift in market environments due to demand and regulation for sustainable products and services.
Case Study
John Deere
John Deere
“Let us help you harvest the sky, for the benefit of generations to come.”
David Drescher
Vice President
John Deere Wind Energy
NextPlays blog
#SB10 - Biolite wins Sustainable Innovation award
We're stoked that Biolite won SB10's Sustainable Innovation award, announced on the last day of the conference. Jonathan Cedar, co-inventor and the nascent company's CEO delivered a great presentation that made clear the significant impact that could be achieved if Biolite (and stoves like it) replace traditional wood-fired stoves in the developing world. The Biolite stove reinvents stoves used for home cooking in Asia, Africa and Latin America by making the burning process more efficient. The greater efficiency the less fuel is used and less smoke is generated. Less smoke, the less harm to the health of the cooks. Biolite has an additional feature; they've developed a process that converts a small part of the thermal energy into electricity. This means that users can recharge electrical devices while cooking, and that's got to be good for developing world users facing regular megacity brown outs, or for those who are off the grid completely.
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